Probably out of the question Facebook Ads out, the most concerned problem is the interaction squeeze and the article converted to sales format. I spent a lot of time and lots of accounts testing. What I share below is through my tests, experiences and personal opinions.
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Currently, as everyone knows and has met, posts related to buying and selling, including: related images, related phrases, etc., have been converted to sales format and included. Marketplace. This leads to people not seeing the post and not interacting, even if we don’t buy or sell anything.
Facebook changes in 2020
Some people circumvent the law with Facebook’s changes by adding videos, adding gif images, or writing B.S.A.N, PRICE, etc. will not be converted to sales format. But everyone should note the following issues including personal pages and fanpages:
– Abuse of video and gif to bypass many times still get squeezed interaction.
Posts with too many images are still squeezed interaction.
– Long articles (for example this one) are still squeezed interaction.
– There are sentences from BUY, SELL, PRICE .. but do not carefully review, edit and revise the article many times, still being squeezed interaction.
– Posts by computer, if converted to sales format, will not be turned off.
– Posts by computer with text editing (big letters, small letters, alignment…), even if they circumvent the law, they will still be forced to interact.
– The same image and article is posted again and again in many places (groups..), or deleted and re-posted many times, still being squeezed interaction.
– Posts with other people’s tags, the more tags, the lower the interaction.
– Check-ins, hashtags, links, images – videos shared from the application, with elements competing with facebook will also be affected similarly. Limit these issues in the post and move it down to the comments.
– When the article is converted to the sales format many times, the following posts are still squeezed to interact, even though it is legal. If you suffer from this situation, you should only post 1 image and a very short article, with content (humor, …) to attract people to comment, like … after a few days, it will return to normal.
And one more thing, have people ever wondered: Why button? like is on the left which is not the right, like the heart button on tiktok? Because if it is on the right, there will be no changes to Facebook. No more free lunches.
No matter which way is used to circumvent, the algorithm, AI … and the game are facebook’s. If everyone is selling, they should learn about Marketplace and Facebook Ads gradually.
