AR technology is currently being exploited to the fullest by fashion and cosmetic brands. The branded website Leflair has deployed AR interactive technology that they collaborated with Facebook to allow online shoppers to try on products before buying. Now, to buy fashion products, you don't need to go to the store to try them on. With just a Smartphone, you can try the product on your face right away through the phone's camera.
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What is AR technology?
So what is AR technology? AR is different from VR (virtual reality). With AR, you dive into an imaginary world and see virtual elements integrated with real entities, while VR is just a simulation of the virtual world.
The term AR first appeared in 1990, when engineers at Boeing factories began using augmented reality headsets to visualize wiring instructions, and the results were revolutionary. AR has since evolved into a more advanced, much cheaper technology.
AR has taken its biggest step forward with the advent of Google Glass in 2013. Although this project did not live up to expectations, it proved that AR could be a products for the future. Today, the average smartphone supports AR application heavy. Pokemon Go is also a game based on current AR technology.
How to use AR to try on lipstick, glasses before buying on Facebook
Nowadays fashion brands have used AR to help customers Online Product Testing. Recently the fashion brand Leflair has applied augmented reality, helping you try on lipstick or glasses See if it fits your face before deciding to buy.
To try the AR feature on Facebook, use a phone with Facebook installed and access the following link:
Remember Camera permission for the Facebook application on your phone. Your face will appear on the phone screen with the products below. You just need to select the product and click on it, your face will be combined with the product you choose.
For example: If you choose lipstick, your lip color will change according to the lipstick color you choose. If you choose glasses, the type of glasses you choose will appear on your eyes.
If you find the product suitable for you, buy it immediately.
AR technology is used quite a lot in education today. Learn Biology with AR Virtual Reality Technology, Animal 3D creates animals on the phone screen… In the future, this technology will be widely applied in life.
