Reducing advertising costs on Facebook when selling online is something that everyone wants. This article will guide you how to write content, advertise how to get customers to share as much as possible. As you have seen, the ads with Share are always equal to or x2, x3 respectively Like. That’s why the Relevance Score is always in the range of 8-9-10 points, the Reach is extremely terrible due to a lot of Share. All that’s left for you is to Eat with Singles.
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Note: This is not a game like using Tools and then Clone to Share, or buy Share. That kind of food can only be eaten in the early stages, after a few days it still goes away as usual.
So, the overarching principle is: “Let customers VOLUNTARY Share, that’s how durable.”
Tactic “Instructions for use before use”
(The exclusive name given by the author)
It mean: Instead, we only guide customers to use after they buy. Very pale. Teach your customers to use them BEFORE they buy.
For example: If you sell rollers to exercise abdominal muscles.
Then don’t create ads like “I sell ab rollers”.
Because Post like that, you can still sell goods, but customers are far from Share. Customers only suck 1 and then glide. Run out of. Sometimes they don’t even remember they commented.
Please post like this: “9 exercises to own 6-pack abs in just 15 minutes a day”. (The best thing to do is make a video)
Customers will see, will like, and will Share to apply again. Don’t Share, how can I remember all these 9 exercises??? So we succeeded.
3 psychological blows Stimulating Share to reduce advertising costs
Psychological Strike #1: Write so that it sounds a bit complicated.
Remember it has to be a bit complicated. Because something is so easy to remember, customers are not motivated to Share.
Must be complicated, for example: When pulling the roller back, inhale, the gas accumulates in the dantian, puts force on the buttocks ….
Customers who can’t remember them just Share. Guys, don’t forget that.
Psychological blow #2: Write over a long period of time.
For example:
- Week 1 apply this exercise this post this post.
- Week 2, apply this article to this post.
- Week 3 is like this.
Guess what, what happens?
Simply, it’s complicated, but it’s also divided by week. If you don’t Share, challenge the customer’s father after 3 weeks to still remember what to do???
Thus, the guest must voluntarily share Go home to remember to practice.
Psychological blow #3: Write aimed at a specific audience, and defend their interests.
Eg: Do you sell cosmetics?
Create some content like:
- The more beautiful the wife, the happier and more successful the husband is.
- Never complain because your wife often goes shopping, the more she shops, the happier the family will be.
Let’s ask the sisters, when you read this kind of content, do you tag your husbands to read it? Do you have a share on the wall for your husband to remember? Of course I have!
This is called Share Enthusiasm, Share blood.
The last step: Call to share wrongly reduce advertising costs
Not calling is that the guest forgets to share it. So you have to call.
The last word to you guys: Don’t expect the application to be successful all the time. You may have to try wrong 2-3 initial campaigns. But when it comes to campaign 4, let’s call it GOOD. Peace of mind screw Ads. This way helps you reduce your advertising costs significantly on Facebook.
Author: Tran Ngoc Khanh